this 18 foot roll of wrapping paper (216.5 X 29.25 in) is great for wrapping gift as it is strong but still easy to rip. so don't spend your money on regular wrapping paper, get emerson style wrapping paper! and finally the best thing about the wrapping paper aside from the easy to tear but sturdiness of the paper, it is the fact that it can wrap a lot of gifts with it being almost a 20 foot roll!